new in town/exploreTaipei: i recommend ATT4FUN 4TH FLOOR CAFES

ATT4FUN 4TH FLOOR
12 Song Shou Rd
XinYi District, Taipei

MRT: Taipei 101 or Taipei City Hall

website: ATT4Fun's FB page

hours: 11AM - 10PM

$$

Kid friendliness: lots to eat and see, surprisingly roomy walkways for strollers and families

Visit reviewed:

It's exciting to that a retail space in Taipei can redesign and innovate its space into an entire floor of eateries and Instagram worthy corners. Note to other malls- Why not have a little fun with it? Instead of just plopping a bunch of restaurants on one floor, they created a whimsical walk into a wonderland full of cafes and dessert shops.

I've seen hints of the Alice In Wonderland theme before, at Love Lovely, but here it's in full scale with rabbits guarding entrances marked Midnight and Afternoon, white Roman numerals marching along the tops of the hallways near the ceiling and even a projection of a blond haired, blue dress wearing Alice upon a misty steam, creating a hologram effect usually seen after hours at Disneyland.

This is the entrance to Midnight-

After each entrance with a black or white rabbit, there's a centerpiece display. On the Midnight section, it's a cascade of champagne glasses under a ceiling full of bubble glass lights, with a slightly creepy dressed in black mannequin in a canoe that you might see at Venetian or some new hotel in Las Vegas. The first time I walked through the fourth floor, I just looked and looked, in awe of all the details and so many things to take photos of.

New cafes and restaurants in the midnight section include- Opa! Greek Cafe, Movenpick, Cupid On, Carousel, La Mere Poulad . In the afternoon section, NOLA Kitchen, Cutty Sark, Love One and more... Here's a little peek.

Tommy's waffles

OPA Greek Tavern 

Carousel Cafe 

La Mere Poulard

Movenpick Cafe

Afternoon entrance with the white rabbit

NOLA Kitchen

Cutty Sark

Love One

Cool little layout map I spotted on a different floor.

With so many cafes and restaurants on one floor, it's a good destination for when you can't decide on what to eat, so if one places is crowded, you just wander to the next one until you find one that looks good or has seats, if you are in a hurry.

On the 6th floor, Belgian Beer Cafe closed before I had a chance to write it up (some good dishes, but uneven service and expensive for the portions, especially the ridiculously small appetizers), and was replaced by Fat Angelos (which moved over from Bellavita and looks like Belgian Beer Cafe except with a new sign and red checkered table cloths).

The 5F also went through a revamp, with the closure of BANNCHAN and San Yuan (so sad. no more chocolate xiao long boas with the 101 view) to make room for a Mr. Onion, Dubu House and Bite 2 Eat. A lot to shop and eat at ATT4Fun, with Gap and Zara Home to browse downstairs and the new Quiznos and Pizza Denise to grab a quick bite.

taiwanese/event: TAIPEI INTERNATIONAL BEEF NOODLE FESTIVAL 2011

2011 TAIPEI INTERNATIONAL BEEF NOODLE SOUP FESTIVAL 
EXPO DOME, EXPO PARK
No. 1, Yumen Street
台北市玉門街1號

MRT: Yuanshan

website: tbnf.tw (official site has English but hasn't been updated since 2005)

A bowl of beef noodle soup is like the chicken noodle soup of Taiwan- a bowl of comfort, one of the must eats if you visit Taiwan, and one of the top things missed once you leave.

It's almost that time of year again, so I thought I'd pull out my photos from last year's 7th Annual Taipei Beef Noodle Festival and post them up to prep us for this year. If it isn't on your calendar, then save the date now, as it usually happens every fall (and hopefully the details will pop up soon!). A few years ago, I caught the festival in front of Taipei City Hall, but last year they moved it to the Expo Dome near the Yuanshan MRT. The Expo park might look familiar to those of you who caught the Flora Expo there.

Follow the golden signed road.

If I could offer a few friendly pieces of advices to the organizers, it would be (1) If you are going to romanize the Chinese for the event, then please use "niu rou mian" and not "new row mian." I know that it's probably too late ("new row" is now even in Wikipedia for beef noodle soup), but when I saw it last year, I was confused. Heck, if you are going to try to make foreigners try to pronounce it correctly, it would be closer to "neo" than "new." Or at least capitalize the "r" in Row if you are going to separate the words. Anyways, probably not going to happen, but I had to get that off my chest. 

But maybe they can hear me out about my next point. (2) All the pamphlets and information at the event are in Chinese. There's a handy booklet with all the beef noodle shops at the event, and their addresses to visit after the event, but it's ALL in Chinese, and no separate English information whatsoever. If Taipei wants to become a top international foodie city, or have tourists flocking from around the world to come sample bowls of beef noodles, then they are going to have to do the homework and help us out by printing up some English. I (of all people) know that it's a tedious task, but it would make a world of difference. And the demand is there-- I know because the readership for the blog has grown so much and that's because of the lack of information in English out there about Taipei destinations, and not the lack of love for Taiwanese food. If you need an English consultant, let me know!

At the entrance, there's a small entrance fee and the inside is split into two sections- one is various vendors selling foods to eat or take home, like Taiwanese sausages and the other (more crowded) side is where all the beefy, soupy goodness is.

Be prepared to wait in line and to take some time to find seating. If you've ever been to an Asian food court on a busy weekend day, you know what I mean. Even though the seating was more than in previous years, it still wasn't enough. Bring some friends and tag team. Have one save seats and switch off browsing for beef noodles.

Over 30 vendors bring their best to create a one stop shop for beef noodles lovers and sell small bowls for NT$50 each to sample and slurp. Besides being a food carnival for the past seven years, there's also a competition for the official title of Taipei's Best Beef Noodle Soup. There's different categories to compete for- best traditional spicy braised, best clear broth, and most creative. Last year's winner for best hong sou or red brothed niu rou mian ended up being first time participant Chef Hou Chun-sheng whose bowl can be tasted at Room 18 beat out 200 competitors. I didn't get to try it last year, but maybe I'll look for it this year.

I was a bit impatient, so I opted for booths with the shortest lines. I figured that I could always try the champions on another date and I didn't want to wait in long long lines for lunch. Others might have a different approach, only wanting to wait for the best.

I didn't do a great job remembering which noodles were from which booth since everything was in Chinese, but I'll try to take notes this year.

Lots of food being prepped on the fly, like tripe and tendon to eat as a side dish or in the noodle soup.

I waited in line for some beef rolls, but I probably would skip it next year. There was barely any beef in the roll, filled with mostly lettuce, and I've had better at the food courts.

Working as fast as possible for the hungry people in line.

Where's the beef? Hehe.

A good bowl of beef noodle soup should have equally delicious sum of its parts- the broth, the noodles, the beef and the flavors all play a role. If you've never had knife shaved noodles, where the chef sends slivers of dough flying into the boiling pot, you must give it a try. This was probably my favorite bowl of the bunch I tried that day.

My last bowl was also chosen because there was no wait, but definitely not a traditional bowl. It had udon noodles and kimchi and thin slices of beef. Probably most like something I could make at home, but maybe this year I'll have to wait in line for some of the previous winners.